8 Marketing Promotions that really work

When it comes to marketing promotions, timing is everything. Here are some ways the timing of your promotions can boost sales. 1.  Seasonal promotions: Some promotions work best when timed to the seasons, such as furniture sales for new brides in June,  or back-to-school supplies at the end of summer. 2.  Holiday promotions: These days, it’s basically an American Read More

Nailing the Public Relations Planning Process

Do you have a targeted and strategic PR plan in place? One with clear, measurable goals and objectives? Goals and objectives which directly effect business goals? A PR plan which provides a clear road map of where you are, where you need to go, and responsibilities of all parties involved to get there? Can you Read More

3 Steps to Dynamic Infographics

Given our fast-paced lives and increasing demands on our attention, if you communicate a message, you must do it fast. Infographics are effective for this. As the Web has become our most-used communication device, infographics have exploded. Check your Pinterest and Instagram feeds; you’ll see dozens of infographics on a many topics. They are the Read More

5 Brand Marketing Tools on our Watch List

At Brownie Communication Concepts, we’re always excited to learn of new marketing tools that are designed to help build stronger strategies and enhance your brand’s goals and objectives. As a start-up it is even more useful to keep abreast of the latest developments in our field, and learn as much as we can of how it works Read More

Upskill with no Bill with these Free Online Courses

Ever wanted to do courses at Ivy League Universities like Harvard, M.I.T and Yale? Now you can without breaking the bank! We’ve found a great list of Free Online Courses on a range of topics that are sure to assist entrepreneurs and other creative people. Learning should be a lifelong commitment and here’s a list Read More

How to Determine your Company’s Marketing Budget

As a start-up, or even a fully established company, it’s easy to get flustered by all the things you “should” be doing to help your company grow. Ultimately, it all comes down to planning and budgeting. Here are a few tips for navigating that elusive marketing budget: Marketing math The first question one often asks a Read More

Rate your Brand with these key questions

Rating your brand at the beginning of the year or over a period of time can be a very efficient way of taking note of not only where you stand, but where you stand in relation to your competitors. Below are some questions you should ask based on the top ten traits of the world’s strongest Read More