The Public Relations Association of Trinidad and Tobago (PRATT) held its fourth monthly PRATT Chats event on April 12th, 2018, which focused on “Facing the challenge of Earned Media in Modern PR.” The event was marketed as an opportunity to discuss challenges communicators faced in the changing media landscape where they must leverage relationships with Read More
Tag: CNC3
5 reasons the Bra Festival was a BIG PR success
Our client Peridot Webster-Steele, the owner and proprietor of “Peri’s Plus Limited”, a bra boutique based in Couva, Trinidad, W.I. is known for having innovative, challenging and unique ways of setting her apart from others in the undergarment industry. And so it came at no surprise to us when she first said she wanted to Read More
6 hard truths about Media Relations and Media Coverage
The media landscape has changed let’s face it, and for the PR practitioner who’s job depends on good relations with the media, there are some hard truths that they must face in order to consistently secure coverage, gain favour in the newsroom, and promote their own news. On Thursday 29th June, 2017, Mrs. Shelly Dass- Read More