On February 27th, 2018, the Public Relations Association of Trinidad and Tobago (PRATT) hosted its 2nd interactive session for the year titled “Going Brave in the Digital Age” at the BPTT box at the Queen’s Park Oval, Port of Spain. The venue was fitting given that one of the panelists for the event was Mrs. Read More
Tag: brands
Infographic: Communicating Brand Image
There are five key points to consider when defining and maintaining a successful brand. Consider these when building your brand image: Vision, Culture, Innovation, Action and Value!
Infographic: 5 Dimensions of Brand Associations
Brands are strong when their very name connotes positive attributes, sound benefits, the company’s values, personality & users in the buyer’s mind.
Get going on Google+
Google+ It’s been around for a while, but most people (we’ll admit this includes us) are still a little unsure about how to use this platform effectively. So we’ve decided to dig some more into everything that can be done to market or grow businesses on this platform. The profile you create on Google + Read More
Rate your Brand with these key questions
Rating your brand at the beginning of the year or over a period of time can be a very efficient way of taking note of not only where you stand, but where you stand in relation to your competitors. Below are some questions you should ask based on the top ten traits of the world’s strongest Read More