Colin Santana Covers Carnival on “Tana’s Log”

For many fete goers, one of the main experiences of attending said fete is reliving it through the vivid and masterful commentary captured by Colin Santana on “Tana’s Log”!Click here to view this edition “Conversations with a Journalist” as we discussed his role in Covering Carnival!

Communication Strategies: Tips for communicating change

This will guide the flow of information throughout the change process and should outline the objectives of the communication efforts, the key messages, the channels to be used and the timeline for communication. 2. Engage Leadership in Communication. Leaders MUST endorse the change and actively participate in communicating it. When leaders are visible and vocal Read More

6 easy steps to fostering a GREAT relationship with the media

Fostering great relations with key personnel in the media, is a great way of boosting your chances of landing media coverage. A lot of people find that although they are great with building relationships generally, it’s more challenging with the media. Follow these six easy steps/tips to put you on the right track with journalists Read More

7 Golden Rules of PR Crisis Management

When you organization faces a crisis, your crisis management team must stay ahead of the narrative to protect the brand from future damage and ensure that it continues to serve its customers, staff and other stakeholders in the best way possible. Start with these seven Golden Rules: 1. Take responsibility First off, don’t try to Read More

9 Steps to a Successful Social Media Audit

It’s time to stop posting and running without gauging your social media performance! Have you conducted a social media audit lately? To have a healthy social media strategy, conduct social media audits every 6 to 12 months! Use these 9 steps to get you started. 1. Check your profile on all platforms Are your cover Read More